Artfully Organized
Based at Indiana University and powered by The National Endowment for the Arts, the team at Arts Analytics had a vision: To change how information is used in the arts and culture sectors by making data available and easy to use.
Third Street’s role was to give the brand not only a visual identity, but to bring the data collection process to life graphically, across their ever evolving and growing data-rich website.
Logo
Born of the graphs and data displays that populate the website, and with more than a touch of Bauhaus influence, the Arts Analytics logo is meant to be simple, intuitive and welcoming.
Branding
The style of Bauhaus seemed to be the perfect approach to creating a brand language that helps visualize and experience the art of data. Welcoming, playful – but fiercely organized.
Website
With ambitions of breaking the trend of user-UNfriendly visualization tools, The Arts Analytics website needed to feel like a creative community playground, allowing artists to harness data like never before. We built a fully-responsive, bold but accessible site that empowered the Arts Analytics team to easily publish new datasets and informative blog posts, as well a custom “Create” web-app that takes the datasets and allows users to transform them into engaging visualizations for sharing.
